Problem of elevating collective intelligence is that the more shared knowledge we have - unless specialised and always on the edge of knowledge - we get a similar distribution of the Pareto principle where 20% of the information is seen, read and accepted the 80% of the time. This makes it very difficult for independent thinking.

In this case, I dare to say we are probably closer to 199 where 1% of the information gets read 99% of the time and becomes the de facto body of knowledge. By standardising information and using only what is known to work we’re closing ourselves to (yes!) big failures but obviously to better ways too.

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